Follicle

The growing cycle of hair is a delicate process that can be thrown off by something as simple as dead skin. Keeping a healthy body and healthy scalp is essential to healthy hair.Hair growth is natural and we tend to take it for granted.
 Consists of 3 phases:
Elogen is the resting or falling out phase,
Catagen or intermediate phase is the shortest phase,
Anagen is the longest phase, in which the hair is growing. It usually last 2 to 3 years.
Epidermis is the top layer of skin that joins the hair follicle.
Stratum Corneum  is the layer of dead skin cells. 














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Mountains in Bosnia and Herzegovina

Bosnia and Herzegovina is the heart shaped land that lies in the heart of South Eastern Europe. As it is already known, Bosnia and Herzegovina is a country which has beautiful nature, including forests, rivers, and mountains. It is part of south which has many attractive destinations for every type of tourist.

Mountains of our country are one of the main destinations for European people during the winter. Also, during the summer, these mountains give as incredible picture of nature. In this topic, we will give detailed information about Bjelašnica and Maglić, although it was difficult to decide which one is more or less important.

Bjelašnica

Bjelašnica mountain is in the central part of Bosnia and Herzegovina, 25 kilometres from Sarajevo. Winter, from November to May, forms snow drifts of a couple of meters in height which are a particular challenge for winter sports lovers. This season is particularly interesting because of the landscape of the mountain under snow, which is somewhat like a white desert covered with rays of sunshine, above which there is nothing but the areal landscape. Air mass from the sea interferes with the air mass from mountains on Bjelasnica. That kind of interference results in rain and snow precipitation in autumn and great amounts of snow in the winter which is retains until late in the spring. This kind of climate specificity is suitable for developing winter sports .A weather station was built on the highest part (2067 meters of altitude) in 1894. which is the highest constant inhabited point in Bosnia and Herzegovina. The peak itself was named after the Observatory. The mountain was named after the whiteness of its stones and snows which reside on its peaks up to August. An extraordinary mutability of weather characterizes the mountain so it is possible to experience three seasons in one day. Winters are extremely sharp and long, spring weather is expected only after the first half of May and short summer weather is often followed by waves of cold air. The mean annual temperature is only 0.7°C because of the extremely low winter temperatures. The highest temperature is 24°C and the lowest is -41°C. Thick green grass covers the mountain in the summer while winters attract 4 meters of snow. Strong winds and thunders characterize the climate of this magnificent Bosnian mountain beauty.

The organization of the XIV Winter Olympic Games was entrusted to Sarajevo, the capital of Bosnia and Herzegovina. The natural beauties of Bjelasnica, Igman, Jahorina and Trebevic were revealed to the World. The Winter Olympic Games included: alpine skiing on Bjelasnica and Igman, bob and sledging on Trebevic, ice hockey and figure skating in Zetra and Skenderija (Sarajevo) and Nordic skiing, biathlon and leaps on Igman.

Maglić

Maglić is the highest mountain in Bosnia and Herzegovina directly on its border with Montenegro, located in the Sutjeska National Park. This is one of the most beautiful and impressive mountains in Bosnia and Herzegovina, which creates natural border between our country and Montenegro. One part of this mountain belongs to Bosnia and Herzegovina, while the other is in Montenegro. Maglić massif is located about 20 km on the southwest from the city Foca.

All hillsides, except northwestern, are very steep and overgrown with coniferous and beech trees. Forest line is approx. at altitude of 1600 m. Above is plateau with excellent pastures. The foothill and the hillsides are rich with water but the plateau is not. The most attractive point of Maglic is definitelly its main ridge with the highest summit. The summit is accessible only from southern side overgrown with grass and mountain pine. All other hillsides are steep, barren and rocky. The view from the summit is just marvellous – first of all to neigbouring Volujak and Bioc and Trnovacko Lake, but also to Durmitor (in Montenegro) and other bosnian mountains on north and northwest.

In the base of Mount Maglic, and surrounded by Mount Volujak and Mount Snjeznica, there is an exceptional natural pearl- the biggest and most preserved rainforest reserve in Europe, Perucica. Highly inaccessible terrain of the rainforest saved the variety of endemic both plant and animal species. In the heart of the rainforest there is a waterfall called Skakavac which is 75 m high, and this gives the rainforest extraordinary visual beauty. You can enter the rainforest only in the presence of guides. Eagles, bears, wolves, snakes, and wild goats are not rare sightings in these parts. A high concentration of different kinds of trees makes Perucica especially valuable from a biological standpoint, black and white alder, oaks, hornbeam, black pine, beech, junipers and other trees present in Perucica are virtually extinct around Europe. This rainforest makes Maglic mountain even more beautiful, together with the whole National Park.

Conclusion

We find this topic very interesting, because it reminds us of how beautiful our country is. We presented you some information about two mountains, and also included the most important facts about them. We found Bjelasnica one of the most important mountains in our country, first of all, because it is centred near Sarajevo, and people often visit it during winters. This mountains became known among people after Winter Olympic Games. Maglic is a mountain with beautiful nature, maybe we can say with the most beautiful nature in Bosnia and Herzegovina. Being a part of the National Park, makes this mountain even more interesting for many tourists.

Commercials Through History

According to Cambridge Advanced Learners Dictionary a commercial is an advertisement which is broadcast on television or radio. Due to shortness of this paper and broad spectre of meanings of commercials the paper will deal with a brief history of TV and radio commercials including some of the most interesting facts in relation with TV and radio ads.

How did it actually all begin? If we go way back in time, the old Egyptians used papyrus as a means to promote sale and different events which means that advertising is not that strange of a concept to the world. Since the invention of radio and later on TV, advertising has become a very effective means to different kinds of promotion.

“Broadcasting was originally developed as a means for companies to sell radios. But once commercial entities realized that many households were listening to their radios a significant amount of time every day, they started to explore this medium as a way to get their message across to the masses. If one has to choose a single event that began the era of radio broadcasting, it would probably be the radio program broadcast by station WEAF in New York City on August 28, 1922 This was a ten-minute advertisement for suburban apartment housing. By Christmas of that year, several major New York department stores joined the fray and were running advertisements for their stores.”

Since the first commercial aired the explosion of commercials started. A whole line of advertisement agencies were created to make commercials and to earn some profit out of it. The agencies were hiring creative people who would create ads and they even created a whole set of series intended to promote one product or another. The rest is history. Today, radio is a very powerful advertising tool. Millions of people still listen to radio daily because it has music, different kinds of shows intended for all ages and of course it airs commercials on regular basis. The radio of course is not a perfect tool for advertising since we have so many other means of promoting, but it certainly has some advantages:

• „Cheap – radio ads are cheaper to produce and can reach millions of people at the same time. The relative cost effectiveness is as compared to television ads, which are so much more expensive than any other form of advertising.
• Impact – the impact made by a radio ad is greater than the impact made by any other medium of advertising. This is because radio ads are played at a time that can target a particular section of society or the masses. And also because they are repeated every hour or half an hour, so the impact is maximum.
• Entertaining – leaving television ads aside, radio ads are the most entertaining way of advertising. The print media can get dull and boring, where as the radio allows for creativity in advertisements.
• Cost effective – for those on a budget, radio advertising is very cost effective. It is cheaper than television ads and more attractive than print. It is the most preferred medium of advertising for local small businesses.“

Radio commercial surely have some advantages and these are:

• Short life span – unless it is a very catchy jingle on the radio, most people forget about radio ads in a day. This is because most are jingles that last for 30 seconds and are heard a few times a day and then they go off the air. The life span of that ad is over and done with and people will just as soon forget about the ad and the product or service it was for.
• Cost fluctuation – the problem with radio advertising is that the cost can fluctuate depending on the time slot selected.

Years passed, and television became a totally new invention that had sound and images. The advertising industry was now faced with a completely new situation, and was very cautious when considering the possibility of TV ads. The problem occurred when a doubt appeared: whether to consider a TV ad same as a radio commercial but with pictures, or do they need a completely new approach in handling TV ads? Advertising agencies came up with an idea to create a whole set of series dedicated to promote a single product like Coke Time, Colgate Comedy hour etc.

This idea was good for a while but the more people had TVs the more money companies needed to pay in order to have their own series that promoted their products.

“NBC executive Sylvester L. "Pat" Weaver came up with a solution that would work and would also be very favorable to the networks. He introduced the "magazine concept" of television advertising. In this arrangement, the sponsors would purchase blocks of time (typically one to two minutes) in a show rather than be a sponsor for an entire show.”

This idea called the magazine concept allowed all companies to have their products promoted during different kinds of show, but the original plan was to have four commercials during one show. As television became more popular more and more companies wanted their products to be promoted on TV, so the system of “four per show” was terminated, and today, we can see more commercials than the movie or show itself. According to fMRI scans which demonstrate that the two parts of the brain most stimulated when watching audio-visual material (like TV and cinema) are the amygdalla (emotion) and the hippocampus (long term memory encoding). Emotions and long term memory = where brands live. Neuroscience studies from a variety of media companies (Viacom, GMTV and PHD) have confirmed this finding. This discovery shows that TV advertising definitely is a more powerful tool in promoting than radio, and today the most powerful one.
“This evolution of magazine concept advertising is truly the birth of most modern television advertising. The one exception is the infomercial which is really a throwback to the sponsored show model used in the early days of television advertising.

Why English language is so stupid...? and some other jokes---

Let's relax a little bit... with some jokes I've came across:

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What is Mind? No Matter.
What is Body? Never Mind. :)))

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I passed my ethics exam. Of course I've cheated.

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The last fight was my fault. My wife asked, "What's on the TV?" and I said, "Dust!"

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The English Language
Have you ever wondered why foreigners have trouble with the English Language?

Let's face it
English is a stupid language.
There is no egg in the eggplant
No ham in the hamburger
And neither pine nor apple in the pineapple.
English muffins were not invented in England
French fries were not invented in France.

We sometimes take English for granted
But if we examine its paradoxes we find that
Quicksand takes you down slowly
Boxing rings are square
And a guinea pig is neither from Guinea nor is it a pig.

If writers write, how come fingers don't fing.
If the plural of tooth is teeth
Shouldn't the plural of phone booth be phone beeth
If the teacher taught,
Why didn't the preacher praught.

If a vegetarian eats vegetables
What the heck does a humanitarian eat!?
Why do people recite at a play
Yet play at a recital?
Park on driveways and
Drive on parkways

You have to marvel at the unique lunacy
Of a language where a house can burn up as
It burns down
And in which you fill in a form
By filling it out
And a bell is only heard once it goes!

English was invented by people, not computers
And it reflects the creativity of the human race
(Which of course isn't a race at all)

That is why
When the stars are out they are visible
But when the lights are out they are invisible
And why it is that when I wind up my watch
It starts
But when I wind up this observation,
It ends.